'Britain's Efforts and Ideals' was a series of prints published by the Department of Information, the wartime propaganda wing of the government. The prints were intended to be widely distributed and exhibited to boost morale and encourage support for the British war effort. Nevinson was selected for the topic of 'Making Aircraft' a new element of modern warfare. Each print was published in editions of 200 signed and a further 100 unsigned impressions. 'Efforts', such as Nevinson's series, were sold for £2 2s (£100 today) and 'Ideals', symbolic subjects, for pictures is to share his experience of swooping through the air. Here are all the essentials of movement, of exhilaration, of the victory of human intelligence over the forces of nature and these essentials are detached from their insignificant and disturbing details. The series was exhibited at the Fine Art Society, London, in early July 1917 and went to tour Britain, France, America, Canada and Australia, launching Nevinson's international career as a printmaker.

Please note that any purchases made during this exhibition will be ready for collection or delivery from 23rd July.